Google Ads & Pay Per Click (PPC)
The quickest way to get high quality leads and sales through your website.
Google Ads - Top of the Search Results
Google Ads are the sponsored listings you see at the top of the search results. They are one of the fastest ways of generating results when you start your online marketing. Your ads can go live in a few hours, which means your business will be appearing for phrases related to your services, in the locations you cover. It’s probably the best way for instant online visibility. Whether you have an e-commerce store or you provide a business to business service, Google Ads can connect you with your future customers.
The benefit of Google Ads is speed. It requires a paid budget for Google, where you, typically, pay each time the ad is clicked. Once the campaign is setup and bidding on keywords, you will find that your business will be appearing within the top 4 positions for keywords and phrases (depending on competition). To find out more about Google Ads, call us on 01788 288110 or find out more below.
The Four Stages of a Google Ads Campaign
Research completed to ensure a positive return on investment
Account and campaigns are created with reporting setup too
Regular checks and updates on the campaigns to get the best ROI
As your business grows, new campaigns will be required to get even more leads
Is Google Ads (PPC) Right For You?
Google Ads is the most common form of Pay Per Click (PPC). You can also use the same principles on platforms like Bing. Before you start any sort of PPC it’s important to look at the forecast and the likely returns to prevent wasting advertising budgets. Based on the information we get back from Google and our experience in delivering campaigns, we’re able to provide you with the information you’ll need to make a decision on starting or not starting a PPC or Google Ads campaign.
To ensure you get the best results we complete the following process:
- Initial conversation to find out more about your business
- Forecast and research completed
- Research presented and campaign agreed
- Setup and ongoing management
If you’ve got any questions about whether Google Ads is right for your business, give us a call on 01788 288110.
Looking for a new website? Need support with an existing one? Send us a message or call us on 01788 288110.
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